RESPONSIBILITY
Strategic Planning
- Support General Director to drive marketing strategy on digital platforms and offline activities.
- Constantly update news and guidances to implement strategies/ guidelines for marketing activities as a whole
- Perform required checking, approval, compliance, audit processes related to content, assets
Digital platforms management
- Collaborate with other functions for successful integrated Digital Marketing campaigns
- Be in charge of the website, and social media channels
- Work closely with the management team to drive Social media channels via excellent content and media planning
- Work with CRM function to drive CRM content
Other
- Related duties as assigned by General Manager
QUALIFICATIONS
- University degree in Economics, Business Administration, Law, or Marketing
- Excellent verbal and written communication skills (both English and Vietnamese)
- Good knowledge of the professional services sector in Vietnam.
- Good knowledge of the Vietnamese market, understand consumer behavior, customer insight, and expectations
- Trend-savvy in digital marketing, customer insights, and behaviors
- Highly analytical, proficient with Google Analytics, social media analytics, PPC, SEO, basic photoshops.
- 2 years of working experience in Marketing, experienced in the luxury segment, or legal industry is an advantage
- Excellent knowledge and proven performance of Digital Marketing, experience in Social Media management is an advantage